# Edge

> We find your edge. One partner and one platform for your web front end, native to Cloudflare and AWS. Live in weeks, not months.

Edge combines commercial experience, AI agents and technology to grow revenue, reduce costs and build new capabilities into established businesses.
Clients are CEOs, founders and private-equity teams running established businesses with customers and years of data, where slow development, disconnected systems or manual processes are holding growth back.
The firm deploys a reusable technology foundation (design systems, data integrations, rapid deployment, analytics) alongside a client's existing systems, so capabilities ship in weeks rather than months. AI agents do useful work with human oversight: analysing information, identifying opportunities and carrying out defined tasks.
How clients engage: bring a business problem. 1. Identify: understand the business, establish the baseline, prioritise the opportunity. 2. Prove: build a focused demonstration or pilot and test the value. 3. Deploy and improve: integrate, measure, expand what works. Advisory, implementation, platform licensing and ongoing improvement, with training and handover to an internal champion.
Sectors: Marketplaces and classifieds, Insurance and InsurTech, Publishing and media, Private-equity portfolio companies. Industry agnostic beyond that.
Proposed stack: AWS and Cloudflare, GitHub, reusable design systems, APIs and MCP connections, HubSpot and accounting integrations, PostHog.
A free tool on the site, "Analyse your website", detects a site's technology stack and reports which parts the firm already works with.
Where to meet the team: InsurTech Insights Europe (London, March 2027).

## Pages

- [Home](https://edgegrowth.co): What we do, how we work, who we are.
- [Work](https://edgegrowth.co/work): Case studies with the number that moved.
- [Book a 45-minute diagnostic](https://edgegrowth.co/contact): Bring one number that will not move; leave with a view on why and what we would do first. Company-number lookup and booking.
- [Ventures](https://edgegrowth.co/incubator): Selective, by conversation. For self-funded founders who solved a problem nobody has thought about.
- [Privacy](https://edgegrowth.co/privacy): What we collect and why.

## Case studies

- Case studies are being prepared for publication.

## People

- Jonathan Williams, Partner, commercial leadership. vCard: https://edgegrowth.co/vcard/jonny.vcf
- Berian Reed, Partner, acquisition and delivery. vCard: https://edgegrowth.co/vcard/berian.vcf
- Tom Thorns, Partner, technology and data. vCard: https://edgegrowth.co/vcard/tom.vcf

## Optional

- [Full text](https://edgegrowth.co/llms-full.txt): every page as plain text.
- [Sitemap](https://edgegrowth.co/sitemap-index.xml)
- [Contact](https://edgegrowth.co/contact): hello@edgegrowth.co